AIWF invites its London network to the launch of Dr Raja Al Gurg’s The Power of Authenticity: Three Principles of Leadership Success by Dr Raja Al Gurg | 08 March 2023 at the V&A Museum
AIWF is delighted to support the upcoming London launch of Dr Raja Al Gurg‘s second book, The Power of Authenticity: Three Principles of Leadership Success, a fascinating and candid account of the obstacles and triumphs that Dr Al Gurg has faced on her path to becoming one of the most influential businesswomen in the Arab world.
Ranked No 1 on the Forbes Middle East’s Power Businesswoman List 2021, Dr Al Gurg is a former Board Member of the Arab International Women’s Forum and Chairperson and Managing Director at the Easa Saleh Al Gurg Group, an eminent family business in the UAE. As a respected business leader in the region, Al Gurg has defied conventional understandings about women in the Middle East, acknowledging that it was her handling of these all-too-pervasive challenges that ultimately shaped her leadership style and fostered her drive for success.
In The Power of Authenticity, she gives invaluable insight into the lessons she learned first as a secondary school principal before climbing the ladder of a diversified conglomerate that represents businesses ranging from retail to real estate. Turning setbacks into strategies, she shares with readers the tactics and tools that she has gleaned from her illustrious career that will inspire the next generation of business leaders.
Perfect for fans of Sheryl Sandberg, Indra Nooyi and Kashmir Maryam, Dr Al Gurg’s lessons, and how they relate to her background and broader business philosophy, are a unique and essential contribution to literature on an increasingly competitive and diverse corporate world. By harnessing the emotional, intellectual, and spiritual energy that resides within each person, Dr Al Gurg explains how a leadership style based on personal authenticity can lead to business success. Along the way, she considers: What does it take to steer a company? How can a failure be turned into an advantage? How can women business leaders break down barriers and make a difference in the corporate world? Confident and encouraging, The Power of Authenticity answers these questions, and many more.
The event will take place on Wednesday 08 March 2023 at 07:00 pm at the Victoria & Albert Museum in London. Members of the AIWF network are asked to kindly RSVP here on or before 12 noon on 08 March 2023.